Video Plus Print Blog Posts

Key Takeaways Video Plus Print has been the global leader in video brochures and video print collateral since 2009. Campaigns in real estate, cars, healthcare, luxury, and B2B get 2–3 times more engagement with Video Plus Print solutions. With factory-direct...

Introduction: Marketing That Pays for Itself Every marketer faces the same challenge: proving ROI. You’re asked to justify every dollar spent, whether it’s on digital ads, trade shows, or print. With so many options, businesses hesitate before trying something new....

Introduction: The New Marketing Battleground Marketing is a battle for attention. Most brochures are skimmed. Most emails get ignored. Ads blend into the noise. Businesses need something different — something that impresses the first time, every time. That’s why more...

Video Brochure Introduction Marketing is evolving faster than most industries can keep up. Traditional print once stood as the cornerstone of outreach, but today’s audiences crave immersive, interactive experiences. This is where video brochures cross-industry adoption has begun reshaping how...

Introduction: Real Estate Marketing in a Visual World If you’re in real estate, you already know: success depends on how well you can capture someone’s imagination. The right photos, the right words, the right atmosphere — they all matter. But...

Introduction: The Marketing Gap You Can’t Overlook Let’s be honest—traditional marketing is losing its edge. Emails go unopened, flyers get tossed, and even digital ads are drowned out in endless noise. Businesses are spending more money than ever but getting...

Why Healthcare Messaging Needs Innovation Healthcare is personal, but it’s also complex. Patients often leave doctor visits confused about next steps, or they skim through dense brochures without remembering key information. That’s why medical professionals and organizations are searching for...

Why Kentucky Brands Need a Fresh Approach Kentucky is rich in tradition — from its world-famous bourbon distilleries to its vibrant horse racing culture. But even in a state known for tradition, businesses are finding new ways to connect with...

Why California’s Market Demands Innovation California isn’t just another market — it’s home to Silicon Valley tech giants, Hollywood entertainment brands, and global fashion houses. With so much competition, it’s not enough to simply reach your audience; you need to...

Why Real Estate Marketing in South Carolina Needs a Fresh Approach South Carolina’s real estate market is booming, from luxury condos in Charleston to waterfront homes in Hilton Head. With so many firms competing for attention, the challenge isn’t just...

Why Kansas Brands Are Turning to Video Brochures Kansas businesses face the same challenge as brands everywhere: how to grab attention in a crowded marketplace. Flyers and postcards still have a place, but they often end up in the recycling...

What Are Video Brochures Florida, and Why Do They Work? A video brochure integrates a video screen into printed collateral—like brochures, folders, or books—playing your message as soon as someone opens it. This format elevates storytelling by combining visual media...

What Is Driving Demand for Video Brochures in New Jersey’s B2B Scene? New Jersey hosts a wide range of B2B industries. Whether it’s life sciences in Princeton or financial services in Newark, standing out matters. So, businesses are choosing Video...

What Makes “Video Mailers Texas” Such a Strategic Shift? In Texas—where boldness meets hospitality—businesses from Houston to Dallas are choosing Video Mailers Texas over standalone brochures. These aren’t just unique—they’re designed for mail delivery, combining video with print to increase...

What Are Typical Direct Mail Response Rates? Direct mail remains one of the more effective marketing channels, consistently outperforming email, mobile, and social media in engagement and response. Typical average direct mail response rates fall in the 2%–5% range for...

What Is Video Brochure? A video brochure fuses printed material and multimedia by embedding an LCD screen into a brochure—when someone opens it, it auto-plays video. This hybrid gives audiences tangible touch plus immersive visual impact, elevating brand storytelling (also...

What Are Video Brochures and Why Are They So Popular? A video brochure is a printed booklet with a built-in video screen and speakers. It plays HD content on opening—no internet or app required. Businesses use them for: High-end client...

The Rise of Multimedia Mailers in Direct Marketing Modern customers expect more than plain paper—they expect a story. A multimedia mailer tells that story instantly and memorably. By combining print with embedded video screens, your mailer becomes a portal into...

In a world saturated with digital ads and fleeting attention spans, marketers are constantly seeking tools that offer real engagement. Enter the Video Brochure—a modern blend of print and video that elevates communication, captivates audiences, and turns passive viewers into...

Discover why the unboxing experience is key to building lasting client relationships. This blog explores how video brochures create unforgettable VIP gifting moments through personalization, emotional impact, and thoughtful design. Learn how businesses in the USA, UK, Canada, and Australia...

Why Does the Unboxing Experience Matter So Much? Have you ever opened a gift that made you pause, smile, and feel genuinely valued? That moment, known as the unboxing experience, carries more weight than most people realize. For VIP clients,...

Companies are always looking for new ways to share their story and leave a lasting impression. One marketing tool that continues to grow in popularity is the video brochure. It combines the best of print and video to capture attention...

In today’s fast-moving world, businesses are always searching for new and exciting ways to stand out. Traditional brochures and flyers can still be useful, but they don’t always leave a lasting impact. This is where video brochures come in. These...

In today’s rapidly evolving marketing landscape, businesses constantly seek innovative methods to capture attention and build meaningful connections. Traditional marketing methods, while still relevant, have become increasingly saturated, making it challenging to stand out. This is exactly why video mailers...