The Client:
Google
The Company:
Google is an American multinational technology company specializing in Internet-related services and products that include online advertising technologies, search, cloud computing, software, and hardware. Most of its earnings are derived from Ad-words, an online advertising service that places advertising near the list of search results.
The Challenge:
This case study details how Google wanted to launch a targeted drive to promote the Google Ad Mobs service which would highlight the benefits, features, and income generation opportunities for Android Mobile App developers. The solution needed to bundle a full comprehensive user manual along with a short presentation video that would ignite the curiosity of the application builder community and encourage them to reap the many benefits of Google Ad Mobs.
The Solution:
The Video Presentation Box was the obvious choice to present a packaged presentation to the target developers. The Google video box featured an LCD screen on the lid. Additionally, the printed guide nestled snugly in foam inside the lower main section of the box. This impressive package presentation reached leading commercial, gaming, and indie app developer communities on the Play Store.
The Success:
The Video Presentation Box was the obvious choice to deliver a packaged presentation to the target developers. The video presentation box housed a video LCD screen on the lid and the printed guide was nestled in a nice snug foam inside the lower main section of the box. This package presentation was given to leading commercial, gaming, and indie app developer communities who were in Play store.
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